The benefits of using virtual tours to attract real estate buyers have multiplied over the years. Virtual tours attract qualified prospects and increase conversion rates so much so that now, you can’t afford to run your real estate business without having virtual tours on your website.
Virtual tours have turned out to be an effective tool in engaging customers with their selected real estate professional. Instead of staging a time consuming and strenuous open house event, a virtual tour remains open for anyone who wants to visit. This saves you valuable time and resources, as such, this customized approach reaches your target audience leading to an increased chance of a sale. The market is increasingly competitive and most prospective home buyers check online listings before contacting an agent or viewing homes in person. Drones can help your online listings leave a lasting impression on potential clients and when you use virtual tours for real estate, the customers are more likely to engage with your company as great visuals have more captivating power.
When you use a virtual tour, you can present all types of information related to the project in the presentations. Drones are a great tool for capturing the scope of homes and properties. For example, drones can be used to provide a moving tour through the inside of large homes, giving prospective buyers a much better idea of property layout and dimensions than photos. Drones are also useful for displaying properties with magnificent views or large yards. Home buyers are keen to know about the amenities, features, wall color and floor design allowing the viewers to focus on the details that matter to them. Virtual tours allow viewers to explore a property independently and to enjoy and visit each room they want to see.
Virtual tours have turned out to be a powerful marketing weapon for real estate companies. These visuals increase the chances of selling the property by assisting you to easily reveal the key selling points of the project and tailoring the features according to your target audience. Unlike plain still images, virtual tours can keep the viewer glued to your website for up to an hour. As they explore each room, it’s easier for them to dream about buying and living in the house. Automated human voice technology for narrations keeps the viewer captivated during the virtual walk through. Many real estate professionals choose to take their own drone photos due to the costs and hassle of hiring a drone pilot.
Before you can begin using drones for your virtual tour, you must first complete the following steps:
All commercial drone pilots must possess a Remote Pilot in Command Certificate which can be obtained by passing the FAA Remote Pilot in Command Exam.
- Pay the $5 fee and register any aircraft that weighs more than 0.55lbs.
- Pass the $150 Small UAS Remote Pilot Exam – exam prep is available here.
- Pass a TSA background check
- File FAA Form 8710-13
Here at The Real Estate Training Institute we have created an online HD video FAA Remote Pilot Exam Prep Program with licensed real estate agent and certified drone pilot, Greg McMaster. This course is available 24/7 from any internet capable device so you can study on your own time!